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Better

shopper

experience

Smartlook Analytics tracks your customer shopping experience with neuroscience services for better understanding

Key Outputs of Neuro Tests 

  • Shopper purchase path 

  • Customer decision tree.

  • POS materials effectiveness

  • Price tag performances

  • Shopping effectiveness strategies.

How to Neuro Test

Synchronized Devices

Shoppers who experience shopping at your store wear Eye Tracking, EEG and GSR devices that work in sync with each other.

Data Collection

The devices record the data while the participants experience the normal shopping in the store.

Results

The results reports are ready in a few days. Each report contains:

  • Summary

  • Eye Tracking and Key Metrics Data

  • Actionable recommendations

We can test

Store Experince

Packing

Product Test

Planogram

Display & POS

Retrospective Think Aloud